COLLECTION OF INFORMATION
We may collect Personal Information from you at various places and through various mechanisms on the Website. This may include, for example, when you fill out and submit forms (such as forms requesting information needed to consider you for home rentals or potential employment opportunities), when you participate in promotions, contests, or sweepstakes on the Website, when you post to any interactive forum or, bulletin board that we may make available on the Website, when you register for e-mail communications, and when you submit a survey response, question or request to the Website using a form or the e-mail address links on the Website.
When you visit the Website, we automatically collect certain information about your activities (“Website Usage Information”). Website Usage Information is information about how our visitors use and navigate the Website. This includes, for example, the number and frequency of visitors to each web page, the length of their stays, the type of browser each visitor is using to view the Website, the type of operating system each visitor is using, the domain name of each visitor’s internet service provider, the visitor’s IP address, the address (or “URL”) of the website that the visitor came from before visiting the Website, which pages were visited on the Website, what was clicked on, and certain other available information. An IP address is a number that is automatically assigned to your computer whenever you access the internet, which our web servers use to identify where to send the information your computer requests. When you request pages from the Website, our servers log your IP address as well as information about your activities on those pages.
To collect this Website Usage Information, the Website and any e-mails sent to you by the Website (or otherwise by luxre) may utilize cookies, web beacons, embedded scripts or similar technologies.
As you browse the Website, advertising cookies will be placed on your computer so that we can understand what you are interested in. Our display advertising partners, AdRoll and Google, then enable us to present you with retargeting advertising on other sites based on your previous interaction with the Website. The techniques our partners employ do not collect personal information such as your name, email address, postal address or telephone number. You can visit this page to opt out of AdRoll, Google and their partners’ targeted advertising.
“Web beacons” A web beacon is a small, often invisible, graphic element included in a web page or e-mail. It allows the party that set the web beacon to monitor and collect certain limited information about the viewer of the web page or e-mail message (such as the type of browser downloading the web beacon, the IP address of the computer that the web beacon is sent to and the time the web beacon was viewed, as well as the URL of the page the web beacon comes from). We may use web beacons for many purposes, such as to count visitors to the Website, or to monitor how visitors navigate the Website, and we may include web beacons or similar technologies in e-mails in order to count how many e-mails (or particular articles, links, etc.) we sent were actually opened.
“Embedded Script” An embedded script is programming code that is designed to collect information about your interactions with the Website. It is temporarily downloaded onto your computer from our Web server or a third party we work with, is active only while you are connected to the Website, and is deleted thereafter.}
Information Collected from Other Sources
The Website is not directed to children younger than age thirteen (13). We do not knowingly collect Personal Information from children under the age of thirteen (13) on the Website and we will delete any information later determined to be from a person younger than age thirteen (13).
USE OF PERSONAL INFORMATION
We retain and use Personal Information to: (1) provide you with services or process transactions that you have requested; (2) communicate with you regarding information, features or offers that we believe will be of interest to you; (3) respond to your questions or other requests; (4) contact you with regard to the Website; (5) process any applications, payments or changes to your account information; (6) process other information or Personal Information that you submit through the Website; (7) conduct user surveys; (8) contact you regarding a sweepstakes, contest or promotion in which you have participated, and (9) fulfill other purposes disclosed at the time you provide your Personal Information. We may also use the information you provide to improve the Website or luxre’s services, to customize your experience on the Website, to serve you specific content, or for other business purposes.
SHARING OF PERSONAL INFORMATION WITH THIRD PARTIES
Affiliated or Subsidiary Companies
We may share Personal Information with our affiliated or subsidiary companies, pledges or assigns who require access to Personal Information for business purposes related to your tenancy or to process any application, request, inquiry, or other information or Personal Information you submit via the Website.
Third parties providing services
We may share your Personal Information with third parties who perform services on our behalf or on behalf of the owner of one of our properties. This includes, without limitation, third parties that send communications, process payments, analyze data, assist with utility billing or renters insurance, provide credit checks, resident screening, or collection services, provide marketing assistance, or create, host and/or provide customer service on our behalf. These third parties may have access to Personal information in order to provide these services to us or on our behalf.
Legal Requirements and Law Enforcement
We may disclose Personal Information when we believe in good faith that the law requires it; at the request of governmental authorities conducting an audit or investigation; pursuant to a court order, subpoena, or discovery request in litigation; to verify or enforce compliance with our policies or other agreements governing the Website and applicable laws, rules, and regulations; or whenever we believe disclosure is necessary to limit our legal liability or to protect or enforce the rights, interests, or safety of the Website, its users or other third parties. We also reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful.
Sweepstakes and Promotions
If you choose to enter a sweepstakes, contest or other promotion, your personal information may be disclosed to third parties in connection with the administration of such promotion, including, without limitation, in connection with winner selection, prize fulfillment, and as required by law, such as on a winners list. Also, by entering a promotion, you are agreeing to the official rules that govern that promotion, which may contain specific requirements of you, including, except where prohibited by law, allowing the sponsor(s) of the promotion to use your name, voice and/or likeness in advertising or marketing associated with the promotion.
We reserve the right to disclose and transfer your Personal Information in connection with a corporate merger, consolidation, restructuring, financing, sale of substantially all assets, or other corporate change. In addition, when a potential buyer is interested in purchasing one of our properties, we may provide the potential buyer with information about the property and the tenants who live there, which may include your Personal Information. Upon the sale of the property in which you live, all of your Personal Information may be transferred to the purchaser.
UPDATING YOUR INFORMATION
Depending on the functionality associated with the Website feature you are using, you may be able to update certain details of your Personal Information on the Website.
Please note that in accordance with our routine corporate recordkeeping practices, we may delete certain records that contain your Personal Information. We are under no obligation to store such information indefinitely and disclaim any liability arising out of, or related to, the destruction of such information.
SECURITY OF PERSONAL INFORMATION
While we take reasonable precautions to encrypt and secure your Personal Information, no data transmission over the Internet can be guaranteed to be completely secure. Likewise, no storage or processing of your Personal Information on the Website or on other servers or databases to which the information may be transferred can be guaranteed to be completely secure.
THIRD PARTY CONTENT
When you are on the Website, certain content may be served by a third party. These third parties may also drop their own cookies and/or use web beacons or embedded scripts, which may be used to identify some of your preferences or to recognize you if you have previously had contact with those third parties. We do not control the use of such technology by third parties, the information they collect, or how they use such information.
LINKS TO OTHER WEBSITES
The Website may contain links to other Websites whose information practices may be different from ours. You should consult the specific privacy policies posted on these sites when linking to them.